West Seattle Blog


December 2009

Tax Status: LLC

Budget: $95,000

Revenue Strategies: Advertising

Other Support: Grant, Volunteer labor

Administrative Staff: 1

Editorial Staff: 1

Market Size: 70,000

Monthly Visitors: 85,000


Other Support: Grant, Volunteer labor

West Seattle Blog received a small grant as a participant of the Networked Journalism Project in Seattle. The publication publishes contributions from readers, a volunteer operation that compliments coverage that is compensated and professional.

Administrative Staff: 1 paid, 0 volunteer

Admin staff is made up of one full-time business director who occasionally covers editorial, as well.

Editorial Staff: 1 paid, 0 volunteer, 10 freelance

Editorial staff is made up of one editor and a pool of about a half-dozen freelance writers and four freelance photographers.

Partnerships: Content

Working as a partner in a the metropolitan Networked Journalism Project.


November 2007

Tax Status: LLC

Budget: $0

Revenue Strategies: Advertising

Other Support: Investment, Pro-bono services, Volunteer labor

Administrative Staff: 1

Editorial Staff: 1

Market Size: 60,000

Monthly Visitors: 27,000

Other Support: Investment, Pro-bono services, Volunteer labor

The business was bootstrapped by founders until it was able to cover expenses with ad sales. Received a significant amount of technical and legal help.